Strong branding paired with a focused strategy is the key to building a recognizable and trusted business presence. Whether you’re launching a new business or looking to refine your approach, these practical tips will help you align your branding with your overall marketing strategy for...
Running a small business means juggling a lot of responsibilities, especially when it comes to marketing. Thankfully, there are powerful tools that can help you streamline your efforts, improve your content marketing and refine your overall marketing strategy.
Here are 15 affordable...
This blog is based on an insightful conversation between Bethany Meadows and Melissa Smith, an award-winning virtual assistant consultant, and founder of The PVA. Melissa specializes in helping businesses connect with ideal virtual assistants and shares valuable strategies on how business owners...
Attracting new customers is essential for the growth of any small business. Implementing effective marketing strategies can significantly boost your customer base. Here are five proven methods to help you attract new customers.
- Optimize Your Online Presence
In today’s digital era, a...
This blog is based on an insightful conversation between Bethany Meadows and Lacy Boggs on the Time to Thrive podcast. Lacy is a seasoned content marketing strategist and the Director of the Content Direction Agency. She specializes in helping businesses create high-impact content that not only...
This blog is based on an insightful conversation between Bethany Meadows and Heather Parady, featured on the Time to Thrive podcast. Heather is a creative visionary and fractional COO who specializes in helping unconventional leaders bring their bold ideas to life. In this episode, she shares...
In the ever-evolving landscape of digital marketing, having a blog is no longer a luxury—it's a necessity. For small business owners, a well-maintained blog can be a game-changer by driving traffic, increasing customer engagement and boosting your bottom line. Here’s why your business...
This blog is based on an episode of the Time to Thrive podcast, where Bethany Meadows sits down with Melinda Emerson, also known as the “Small Biz Lady.” Melinda is a renowned small business expert, author, and CEO of Quintessence Group. In this episode, she shares how to transform...
This blog is based on a lively conversation between Bethany Meadows and Alicia Butler Pierre, featured on the Time to Thrive podcast. Alicia is an expert in business infrastructure with a background in chemical engineering. She’s also the founder of Equilibria Inc. and the author of Behind...
As we approach 2025, it’s crucial for small business owners to set clear, strategic goals and outline actionable steps to achieve them. With the right planning, you can steer your business towards growth and success. Here are some effective goal-setting techniques and actionable marketing...
For small business owners, navigating the changes in market demand while maintaining a steady cash flow can be challenging, especially during uncertain times. However, intentional planning can help overcome these challenges and move forward even stronger.
As Steve Jobs aptly said, "Innovation...
Small businesses often don’t have a large budget when it comes to marketing, but there are plenty of things you can do on a shoestring budget to promote your business and attract new customers.
Publish content. Creating and sharing content on your website and social media platforms is...
